The first ever direct ocean LCL service has been launched between northern Europe and Fiji by the Famous Pacific Shipping (FPS) Group.
The new service, operating on weekly CMA CGM sailings from Rotterdam to Suva, will slash transit times from 55-60 days to just 36.
Pravin Dutt, Famous Pacific Shippings director for Fiji Islands said: Many LCL shipments trot the globe prior to arriving in Fiji. This new service provides a direct alternative that is faster and safer.
We are using the FPS Rotterdam station to consolidate the LCL cargoes, and they are then loaded onto the CMA-CGM service operating direct into Suva. At 36 days, the transit time is the shortest ever offered; routing cargoes via ports such as Singapore can take up to 60 days.
FPS expects the service to appeal to shippers of high-value goods such as perfumes, cosmetics, liquor, and hotel supplies as well as those moving machinery spares and general cargoes.